The Gallery 4 presents "Kawaii Wa" The Code of Cuteness

"Kawaii Wa"opens Saturday, July 6th, 2013 and runs through Saturday, July 27th, 2013 at The Gallery 4 (206 S. Highland Ave., Shadyside, 412-363-5050). The opening reception will take place Saturday, July 6th, 2013 from 7-11PM and will be opened to the general public with complimentary refreshments and hors d'oeuvres provided by The Gallery 4. The Gallery 4 is open Tuesday through Saturday 1- 8PM .

The Gallery 4 is pleased to welcome HIROMI to Pittsburgh! HIROMI was born in 1958 in Hachioji, a suburb of Tokyo, Japan. After her creative childhood, HIROMI studied drawing, painting, design and craft in Tokyo Metropolitan High School of Arts. In 1982 she started her career as an illustrator of corporate advertising, calendars, magazines, and children's books. At the same time, HIROMI also started to work as an independent fine artist in 1987, and has participated in numerous solo and group shows in Japan and abroad.

HIROMI is very much inspired by the traditions of her home and Japan itself: "Since the ancient days, the Japanese found beauty in all living things and even in inorganic objects. They sensed souls and spirits of mountains, forests and stones, as well as respected harmony between human and nature." These attitudes have cultivated a unique aesthetic in Japan. Kawaii, the sense of cuteness, is one aspect. It includes the qualities of littleness, fragility, innocence, juvenility and is often minimal and direct in it's portrayal. Kawaii is the most important element of Hiromi's work.

HIROMI also makes parallels to traditional Ukiyo-E (Japanese wood block prints) in her process. One of the features of Ukiyo-E is that spatial depth in the image is expressed by flat layers. HIROMI compares this to the use of layers in her work: the original illustration, the application of additional computer graphics, and finally hand-embellished pigments and metallic foils. Elaborate finishes are meaningful to her as she feels the true Japanese aesthetic is expressed through the details.

HIROMI, on her works:

"I am happy to know that nowadays the sense of KAWAII is widely shared in the world. I wish that the feature of this sense - spotless purity - will help bring peace to the world." 

A note on the pieces:

HIROMI incorporates acrylic painting, digital elements, inkjet print, and hand-painted mineral and metallic pigments on all the pieces. The hanging scrolls employ polyester cloth, inkjet print (archival quality Canon/LUCIA EX inks), acrylic painting, mineral pigments, natural adhesive, white pigment, and gold flake paint. The smaller scrolls, which were also fashioned by HIROMI, are easy to assemble, offer a versatile hanging ribbon, and can be purchased with a white or black display scroll according to your tastes. All pieces are hand-embellished and one of a kind.


The Gallery 4 is committed to redefining the nature of a conventional gallery. We feature works from a variety of national artists and local talent. We also carry a variety of limited edition toys and clothing. Fine art should be within the reach of everyone, and at The Gallery 4 we are making this a reality.


Select Images from Kawaii Wa:

"Battledore (Black)"

"Blooming Tree"

"Battledore (Gold)"

“Cherry Blossom”

“Young Japanese Girl”

“Chiyogami Paper”

“Flowers and Bush Warblers 1”

“Blossom Garden”

“Flowers and Bush Warblers 2”


“Red Plum, White Plum”


“Pines and Plovers 1”

“Pines and Plovers 2”

“Pines and Plovers 3”



“Pines and Plovers ” set of 3


“Temari Ball”


“Shell Matching Game”


“Plum and Rabbits”

“Spirit of Trees” (blue)


“Spirit of Trees” (green)

“Spirit of Trees” (blue, small)